Shruti Iyer - Model & Founder of BossLadyShruti, Career, Social Media, and More - VRGyani News

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Tuesday, January 28, 2025

Shruti Iyer - Model & Founder of BossLadyShruti, Career, Social Media, and More

Shruti Iyer is a multi-talented model, actress, anchorperson, and digital creator based in Mumbai, India. Known for her passion for beauty, fashion, and makeup, Shruti has made a significant mark in the fashion and entertainment industries. With a successful career spanning multiple roles, she continues to inspire her audience across India and abroad. Shruti's journey from beauty pageants to becoming a digital influencer is a testament to her versatility and determination.


Shruti Iyer – Biography, Career, Social Media, and More

Shruti Iyer is a multifaceted personality who has carved a niche for herself as a model, actress, and anchorperson. Based in Mumbai, India, she has also established a significant presence in Dubai, where her work in beauty, fashion, and makeup has garnered widespread acclaim. From her early participation in prestigious beauty pageants to her entrepreneurial ventures in media marketing, Shruti's journey is a testament to her diverse talents and unrelenting drive.


Born on November 18, 1988, Shruti pursued her education with a focus on creativity and performance. She completed her schooling at Smt. Sulochanadevi Singhania School and earned a Bachelor’s degree in Advertising from Ruia College in Mumbai. With a passion for dance, she trained at Shiamak Davar’s Institute of Performing Arts, further enriching her artistic repertoire. Shruti first gained national attention through her participation in Miss Diva Universe 2014, where she won the titles of Prayag India Miss Lifestyle and Miss Talented. Her journey as a top-ten contestant in the competition showcased her poise and talent on a grand stage.


Shruti’s professional journey has been marked by numerous achievements. Her participation in I AM SHE–Miss India Universe 2010 demonstrated her early commitment to making a mark in the beauty and fashion industry. Beyond pageantry, she has excelled as a self-employed media marketing specialist, leveraging platforms like her YouTube channel, Bosslady Shruti, which has amassed over 520,000 subscribers. Through this channel, she shares content related to makeup, fitness, and fashion, solidifying her role as a trusted influencer in these domains.


In addition to her digital presence, Shruti has endorsed renowned fashion labels such as Fashionnova, PLT Fashion, and Soho House Mumbai, among others. Her Instagram account, with 751,000 followers, serves as a vibrant portfolio of her work and personal style. Shruti's love for travel and leisure, particularly lazing on a beach in the Bahamas, adds a relatable dimension to her persona. Whether it's through her social media channels or her professional endeavors, Shruti Iyer continues to inspire her audience with her creativity, charisma, and commitment to excellence.

Shruti Iyer – Age, Height, Weight, Relationship 

  • Full Name: Shruti Iyer

  • Date of Birth: November 18, 1988

  • Age: 36 (as of 2024)

  • Birthplace: Mumbai, India

  • Residence: Mumbai, India (Works in Dubai)

  • Nationality: Indian

  • Relationship Status: Single

  • Education:

    • School: Smt. Sulochanadevi Singhania School, Mumbai

    • College: Ramnarain Ruia College, Mumbai (Bachelor’s in Mass Media with a specialization in Advertising)

  • Profession: Model, Actress, Anchorperson, and Digital Creator

  • Hobbies: Dancing, beauty, fashion, makeup, and beach vacations

  • Passions: Beauty, fashion, makeup, and digital content creation


Shruti Iyer – Career Highlights

Beauty Pageants

Shruti Iyer’s career in the limelight began with her participation in prestigious beauty pageants:

  1. I AM SHE–Miss India Universe (2010): A stepping stone in her modeling journey, this competition prepared Shruti for future successes.

  2. Miss Diva Universe (2014): Shruti was a top-ten finalist in this competition, which selects India’s representative for Miss Universe. She also won two titles during the pageant:

    • Prayag India Miss Lifestyle

    • Miss Talented

  3. Seventeen Cover Girl Hunt: Shruti was selected as one of the top 10 finalists across India, thanks to a friend who submitted her pictures.


Modeling and Brand Endorsements

Shruti Iyer has collaborated with several high-profile fashion labels and brands, including:

  • Fashionnova

  • PLT Fashion

  • LabelbyShalini

  • HairAffairbyZarah

  • Savana Clothing

  • Soho House Mumbai

These collaborations highlight her influence in the fashion and lifestyle industries.


Shruti Iyer - Acting and Anchoring

Shruti has also worked as an actress and anchorperson, showcasing her versatility in the entertainment sector. Her natural charisma and ability to connect with audiences have made her a sought-after professional in this space.


Digital Creator

Since December 2015, Shruti has been a self-employed media marketing specialist through her digital platforms:

  • YouTube Channel: Bosslady Shruti

    • Subscribers: 520,000+

    • Videos: 479 (as of 2024)

    • Content: Makeup tutorials, fashion tips, fitness advice, and lifestyle vlogs

  • Instagram: Shruti manages two accounts:

Her social media presence extends to other platforms like Facebook, Threads, Snapchat, and X (formerly Twitter), where she engages her audience with relatable and engaging content.



Dancing

A trained dancer, Shruti honed her skills at Shiamak Davar’s Institute of Performing Arts, reflecting her love for performing arts.


Shruti Iyer - Instagram, Youtube and Social Media Presence

Shruti Iyer has a robust digital footprint, making her a prominent influencer and content creator:


Personal Life and Interests

Shruti enjoys lazing on a beach in the Bahamas and exploring beauty, fashion, and makeup trends. Her travels and experiences inspire much of her digital content, which resonates with her audience.


Achievements and Milestones

  1. Beauty Titles:

    • Prayag India Miss Lifestyle (Miss Diva Universe 2014)

    • Miss Talented (Miss Diva Universe 2014)

  2. Top Ten Finalist:

    • Miss Diva Universe (2014)

    • Seventeen Cover Girl Hunt

  3. YouTube Success:

    • 520,000+ subscribers

    • 479 videos

  4. Social Media Influence:

    • 751K Instagram followers

    • 112K Threads followers

    • 520K YouTube subscribers


Shruti Iyer - Photos and Viral Pics

Shruti Iyer’s beauty is a harmonious blend of natural elegance and an impeccable sense of style. Her striking features are complemented by her radiant complexion, which exudes confidence and grace. With her expressive almond-shaped eyes and a captivating smile, Shruti has the ability to light up any room she walks into. Her well-maintained physique and poised demeanor are a testament to her dedication to fitness and self-care, further accentuating her allure.


Her luscious hair, often styled to perfection, frames her face beautifully and highlights her sharp features. Whether she opts for a sleek ponytail, soft waves, or a chic updo, Shruti effortlessly adapts her look to suit any occasion. Her sense of fashion plays a significant role in enhancing her beauty, as she skillfully combines contemporary trends with timeless classics. This unique approach to style not only reflects her personality but also positions her as a trendsetter in the fashion world.

Shruti’s commitment to beauty extends beyond the surface, as she emphasizes the importance of holistic wellness in her lifestyle. Her glowing skin and youthful appearance are a result of her disciplined skincare routine and her advocacy for healthy living. As a beauty influencer, she shares tips and tutorials with her followers, inspiring them to embrace self-love and prioritize their well-being. Her ability to connect with her audience on such a personal level makes her an enduring figure in the beauty industry.


What truly sets Shruti apart is her inner beauty, which shines through in her interactions and presence. Her genuine warmth and charisma make her not only a captivating model but also an inspiring role model for many. By embracing her individuality and encouraging others to do the same, Shruti Iyer redefines beauty as a combination of confidence, kindness, and authenticity.

Conclusion

Shruti Iyer’s journey from participating in beauty pageants to becoming a successful digital influencer and entrepreneur is truly inspiring. Her passion for beauty, fashion, and makeup, combined with her dedication and hard work, has earned her a loyal fan base. Whether through her YouTube channel, Instagram posts, or brand collaborations, Shruti continues to empower and engage her audience with relatable and impactful content.


FAQs

  1. When was Shruti Iyer born?

    November 18, 1988.

  2. What is Shruti Iyer’s YouTube channel name?

    Bosslady Shruti

  3. How many followers does Shruti have on Instagram?

    She has 751K followers on her main account @bossladyshruti.

  4. What titles did Shruti Iyer win in Miss Diva Universe 2014?

    • Prayag India Miss Lifestyle

    • Miss Talented

  5. What is Shruti Iyer’s professional background?

    Shruti is a model, actress, anchorperson, and digital content creator.

  6. Where did Shruti Iyer study?

    She graduated from Ramnarain Ruia College, Mumbai, with a degree in Mass Media (Advertising).

  7. What type of content does Shruti Iyer create on YouTube?

    Makeup tutorials, fitness tips, fashion advice, and lifestyle vlogs.

  8. Which brands has Shruti Iyer endorsed?

    • Fashionnova

    • PLT Fashion

    • LabelbyShalini

    • Soho House Mumbai, among others.

  9. What are Shruti’s hobbies?

    Dancing, traveling, and exploring fashion and beauty trends.

  10. Where does Shruti Iyer currently reside?

    She lives in Mumbai, India, and works in Dubai.

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